Multiplayer customization in terms of crafting logos and other artistic designs for your online identity haven’t ever really appealed to me, but Treyarch is making sure it is as creative as possible in case you are into it.
Call of Duty: Black Ops will have similar multiplayer customization features from the franchise including various perks, but Black Ops has a particular currency attached to them.
Look at the video below to get the developer teams’ explanation of the multiplayer features from currency to character appearance customization.